On TikTok, the act of sending a reminder or prompting to a consumer concerning a video or content material they may discover attention-grabbing, or a process they meant to finish, constitutes a digital immediate. This operate subtly encourages the recipient to return to the platform or take a selected motion. For instance, a consumer would possibly obtain notification prompting them to observe a video they saved for later.
This characteristic will increase engagement and content material consumption. It serves as a delicate reminder throughout the bustling digital panorama, serving to customers prioritize and uncover content material successfully. The evolution of those prompts displays the platform’s dedication to fostering consumer interplay and customized experiences, transferring past easy notifications to include contextual relevance.