The scenario the place user-defined settings designed to curate the content material displayed on the TikTok platform fail to operate as supposed, leading to a feed that doesn’t precisely mirror acknowledged pursuits. As an example, a consumer who constantly marks movies associated to cooking as “not ” might proceed to obtain such content material of their ‘For You’ web page.
This breakdown in personalised content material supply undermines the consumer expertise, doubtlessly resulting in disengagement with the platform. A functioning content material desire system is essential for retaining customers and fostering a optimistic affiliation with the applying. Traditionally, recommender techniques have been developed to supply content material aligning with particular person preferences to maximise engagement and satisfaction; when these techniques fail, it represents a departure from established finest practices.
