The act of a TikTok creator interacting with their very own content material by urgent the “like” button is a typical apply. This motion is a primary type of engagement, representing the creator’s approval and endorsement of their very own work. As an example, a consumer who uploads a dance video would possibly instantly “like” it upon posting.
Whereas the instant affect of this self-generated “like” could seem negligible, it could possibly play a refined function within the platform’s algorithms and general notion. Traditionally, preliminary engagement indicators, even from the creator, have been thought-about in content material rating programs. A creator’s personal “like” can contribute to the preliminary momentum a video must be exhibited to a wider viewers.
