The phrase represents a particular class of user-generated video content material circulating on a preferred social media platform. It signifies short-form movies that includes a specific seafood product obtainable at a membership-based retail warehouse. For instance, these movies may showcase recipes utilizing the product, critiques, or comparisons with related gadgets.
The recognition of this content material highlights the ability of social media in influencing shopper conduct and product visibility. It demonstrates how user-created content material can drive curiosity and gross sales, and supplies retailers with helpful insights into shopper preferences. Its relevance may be traced again to the growing affect of on-line communities in shaping buying choices.
