The worth of digital presents on TikTok is straight linked to the platform’s digital forex, cash. TikTok customers should purchase these cash after which use them to ship digital presents to creators throughout dwell streams or on movies. These presents signify monetary help and appreciation. The creators who obtain these presents can then convert them into diamonds, which might finally be redeemed for money. The quantity a content material creator receives is, subsequently, depending on the variety of cash gifted.
Understanding the financial equal of TikTok cash is necessary for each viewers who want to help creators and creators who depend on gifting as a income stream. The change price, whereas topic to alter by TikTok, permits viewers to finances their spending and creators to estimate their potential earnings. This method incentivizes the manufacturing of partaking content material and fosters a direct connection between creators and their viewers.